Special Executive Programme In Current Issues In Marketing
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Duration
2 Months
Pedagogy
Online
Special Executive Programme In Current Issues In Marketing
This course explores the complexities of consumer interactions, culture-based attitudes, and global marketing trends. Students will learn about international marketing challenges, global branding strategies, and the impact of cultural dynamics on marketing decisions.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.Entry requirement
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience:
- Global Marketing Manager
- International Brand Strategist
- Consumer Insights Analyst
- Marketing Research Specialist
- Cultural Marketing Consultant
- Product Marketing Manager
- International Trade Analyst
- Advertising Campaign Manager
- Pricing Strategy Analyst
- Market Entry Consultant
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What you'll learn
Module 1
ASSIGNMENT & STUDY GUIDELINES
This module provides the most critical information about the study course and assignment submission.
Module 2
Current Issues In Marketing
This course addresses critical topics in contemporary marketing, emphasizing the intersection of consumer behavior, cultural identity, and global marketing strategies. Students will delve into the effects of globalization on branding, pricing, and market entry, as well as the challenges posed by international trade barriers and cultural differences. A blend of theory and case studies ensures a practical understanding of these global marketing issues.
Testimonial
Discover the success stories of learners like yourself
Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.
Liesbeth B.
The ‘Special Executive Masters Programme (S.E.M.P)’ has offered me inspirational classes and assignments to vitalize my inspirational needs. Besides this I had...
Jekaterina S.
Great course to refresh your knowledge or dig into new topic. Very useful for managers who want need to develop strategical thinking and get a "helicopter view"...
ATHANASIOS A.
A very interesting and valuable experience. I found the course interesting, challenging, and rewarding. It has been a truly invaluable learning experience for m...
